Our customers are real estate professionals: principal brokers, associate brokers and agents, many of whom are “top producers.” These are paper rich but cash poor business people who face the cash flow issues which impact every business. Specifically, real estate professionals are likely to have recurring expenses for promotion, marketing, advertising and staff assistants. Therefore, to operate their businesses, our customers must have a predictable cash flow to meet equally predictable expenses. Unfortunately, real estate incomes depend on unpredictable sales and settlements, and so it sometimes happens that cash flow is not sufficient to meet current expenses.
Our customers who operate as Independent Contractors return repeatedly because doing business with us is quick, reliable, and does not involve a lengthy application review or committee review. They know that, while we do consider the professionalism of the customer, we are primarily interested in the quality of the asset being purchased.